Anyone who’s running mobile advertising campaigns and wants to see how mobile analytics can help them measure success, should check out the Mobislim blog. As the season of goodwill is almost upon us, Maria from Mobislim is requesting some new content so she can raise money for Save The Children - see below. I hope [...]
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Dec 01
sarahkeefe
Some wisdom that Weight Watchers need to heed. Because their mobile site only works on Blackberries, Windows Mobiles and iPhones, the company is slimming down its potential market to just 9%.
To me that sounds crazy, why would you go to all the bother of developing a mobile service but not optimize it [...]
